LeBron James showing up to team events used to be a given. Training camp, big pressers, media day- he was always front and center, camera-ready, hoodie on, soaking in the vibe. But when the Lakers handed Luka Dončić a shiny new max contract, it wasn’t Bron flashing his smile in the background. The team stood behind Luka at the presser, cheering on their new star. But LeBron? Nowhere. And it’s not just a missed photo op- it feels like the start of something bigger. Something a little colder.
When Rachel Nichols posted “Most of the Lakers roster here supporting Luka”, the image said more than her caption ever could. Luka held his No. 77 jersey, flanked by Reaves, and the usual crew. But with LeBron ghosting that moment, questions started swirling. JJ Redick’s new coaching gig? LeBron’s supposed leadership in Year 23? All being second-guessed now.
And Rob Pelinka? He didn’t dodge– but he sure didn’t confirm anything either. “All the interactions we’ve had with LeBron and his camp, Rich in particular, have been positive and supportive… But if he had a chance to retire later, that would be great.” Sounds like a man playing both sides of the chessboard.
This is a developing story…..
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