L.J. Cryer has been nothing short of spectacular in the 2025 NCAA Tournament. In Houston’s postseason success, Cryer’s ability to hit clutch shots from beyond the arc has been priceless. Cryer started his collegiate career at Baylor University during the 2020-21 season. Cryer’s role grew significantly over the next two seasons, and he turned into a productive scorer for the Bears before transferring to Houston in 2023.
Cryer has become a leader on and off the court at Houston. He has won All-American honors and cemented himself as one of the best sharpshooters in college basketball. Also, Cryer is two victories away from becoming the first player in history to win NCAA championships with two different schools, having won the title with Baylor in 2021. Now, both fans and brands want to see his next move. How much does the Cougars star get paid? What are his NIL deals?
What are L.J. Cryer’s NIL deals as of 2025?
His earning potential has risen with his profile. Cryer has leveraged his increased visibility to secure a series of lucrative NIL (Name, Image, and Likeness) deals. After transferring to Houston, Cryer signed a noteworthy contract with a Houston-based collective worth reportedly $517K. The rising fame enabled him to capitalize on this deal, and it was just the beginning. Cryer’s NIL deal is evidence that college athletes now have deals like this one, which were unthinkable just a few years ago.
More interesting is that L.J. Cryer’s NIL valuation has actually climbed and is said to have reached around $769K in 2025. That puts him on the list of the highest–paid college athletes in Texas, a reflection of his on–court abilities as well as his role as a leader at Houston. With his basketball success, these deals are helping to lay the foundation for a very good financial future for Cryer beyond his college career.
Which high school did L.J. Cryer attend?
Cryer was first recognized for his talent before he made his mark in college basketball. He went to Morton Ranch High School in Katy, Texas, where he made quite a name for himself as being one of the state’s top scorers. In his junior year, Cryer averaged 27.5 points per game, which helped him earn the District MVP. But it was his senior season that stood out.
Cryer averaged 34.2 points per game, finishing with 3,488 points for a public school record in the Houston area. Among its notable performances was a jaw-dropping 50-point game against Mayde Creek High School, which included 10 assists. Cryer’s feat sealed him as one of the state’s most dominant players, and he was awarded All-Greater Houston Player of the Year and District MVP honors for two straight seasons.
What is L.J. Cryer’s net worth as of 2025?
We don’t have an exact figure for Cryer’s net worth, but it is safe to say that his earnings are growing fast. His NIL deals — including the $517K agreement with the Houston collective — are helping to make him one of the highest-earning college athletes in Texas. Cryer’s net worth, however, includes money from scholarships and other advantages of being a top college player, beyond his NIL deals.
Cryer is not only helping his team but also positioning himself for a great future in basketball and beyond. L.J. Cryer has the impressive skill set and growing financial profile that suggests his best years lie in front of him.
The post L.J. Cryer Net Worth, NIL Value, and High School: Exploring Houston Star’s Earnings and Early Life appeared first on EssentiallySports.