At this point, someone needs to study Conor McGregor’s social media strategy. The Irishman hasn’t fought in years, yet he’s still more viral than half the active UFC roster. And it’s not because of a big fight announcement or a training montage. It’s because whenever the former double champ talks, the world comes to a halt to listen. No matter if the conversation has anything to do with him or not! And this time, his target happens to be Alex Pereira’s UFC 313 training camp.
Just as the light heavyweight champ was looking to silence critics questioning his commitment, MMA media outlet The Mac Life (@themaclifeofficial) posted a training clip from Vegas showing him hard at work. But before the focus could stay on Pereira’s preparation, McGregor swooped in with a comment. “Elevate single leg up and down mat. Balance the single leg. Up/down mat. Easy, light work. So easy. Too easy. Find temple on the balance. Egypt’s Temples for the craic. Night night lent NOW. TEMPLE SHOTS #PERIERAHARDLIQOUR ”
If that left you scratching your head, you’re not alone. Was it wrestling advice? A history lesson? A cryptic prophecy? Classic McGregor, turning a moment that wasn’t about him into his own spectacle. Meanwhile ‘Poatan’ has been fending off questions about his globetrotting habits. Analysts like Daniel Cormier and Chael Sonnen have openly debated whether he’s truly locked in for his title defense against Magomed Ankalaev. But just as Pereira looked to put those doubts to rest, McGregor, yet again, found a way to steal the spotlight.
This isn’t the first time ‘The Notorious’ has graced Pereira with ‘words of wisdom’. Last November, when footage surfaced of Pereira engaging in an intense sparring session, McGregor dismissed it as “pointless.” Then, when Pereira fought through a broken toe at UFC 300, while McGregor withdrew from UFC 303 with the same injury, Pereira took the high road, saying, “You can never judge people’s pain.” Subtle, but the shade was definitely there.
And after Poatan’s knockout victory over Khalil Rountree Jr. at UFC 307? McGregor, who won an enormous sum of $200k against a $1 million wager on the fight, immediately suggested that Pereira should move to heavyweight instead of defending his light heavyweight strap. Because, of course, ‘The Notorious’ always has to play matchmaker. But let’s shift focus for a second because while the Irishman is busy giving coaching tips, his own career and business ventures are, let’s say, a bit wobbly!
Is Conor McGregor more invested in trash talk than his own empire?
The man who once bragged about making more money than the UFC itself is now seeing cracks in his empire. Forged Irish Stout? Losing millions. Retailers like Tesco and ASDA? Dropping it. And while his bank account isn’t exactly in danger, McGregor’s fighting career is stuck in limbo. He’s teased a UFC return for years, but now, it looks like Bare Knuckle Fighting Championship (BKFC) might be his next move.
So, is this real? Is McGregor actually going to trade in his 4-ounce gloves for bare fists, or is this just another Mystic Mac mirage? All of this when he still hasn’t fought out his remaining two fights on his UFC contract. Moreover, the world is aware of McGregor’s antics. The Irishman calls someone out, hints at a big move, gets the MMA world talking, and then? Silence. It happened with the UFC 303 withdrawal, it happened with his supposed welterweight plans, and it’s happening again with BKFC.
Maybe that’s why he’s so drawn to Pereira, because the reigning champ is doing what McGregor once did, proving himself in the cage, not just in the headlines. So, what do you think is McGregor really gearing up for another run? Or is he just making sure we never stop saying his name? And should Pereira keep entertaining his antics, or is it time to ignore the noise and focus on Magomed Ankalaev at UFC 313? Let us know your thoughts in the comments below!
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