It started with a nod. A few murmurs in the checkout line at the supermarket. Then a stranger turned around and asked, ‘You think he’s really the guy?’ That’s how it spreads in Dallas—belief, skepticism, buzz. One big move and suddenly everyone’s got an opinion, a gut feeling, a memory from draft night they’re already rewriting. The Cowboys faithful had seen enough highlights to believe they’d just pulled off a heist. In a city where swagger sells faster than facts, George Pickens didn’t need a press conference to start making noise. He just needed a logo on the chest and a promise in the air.
Reports claimed NFL teams “laughed at” the idea of trading for Pickens during the draft, but according to his dad, that’s just not true. After all, Pickens is still considered a game changer. Either way, the newly minted Dallas Cowboys wideout isn’t looking back. On Thursday, Pickens said, “I feel great. I like the mojo here. I like the swag. And I feel like they have a great thing going for sure.” He also made it clear he’s not stressing about contracts right now, he’s just glad to be in Dallas and focused on helping build a winning culture. Judging by his energy and a new update, that winning vibe might already be kicking in Jerry Jones’ Dallas.
They hadn’t even picked a jersey number yet. But by Friday morning, George Pickens’ Cowboys shirts were already flying off digital shelves—listed in the team store with a “number to be confirmed” disclaimer and a preorder rush that felt more like a playoff push than a May merchandise drop. The man hadn’t run a single route in Arlington, but Jerry Jones was already seeing returns. It wasn’t just hype—it was business. And for Pickens, after all that skepticism during the draft, it was a quiet kind of vindication. Before a contract extension, before a training camp snap—he’d already moved the needle in Dallas.
According to reporter Jon Machota on X, “George Pickens doesn’t have an official Dallas Cowboys jersey number yet, but his jerseys are already on sale through the team’s pro shop. They’ll ship when the number has been officially confirmed.” So, Pickens has already started boosting Jerry Jones’ finances with merchandise, despite thoughts about his own finances being set aside for the moment.
George Pickens doesn’t have an official Dallas Cowboys jersey number yet, but his jerseys are already on sale through the team’s pro shop. They’ll ship when the number has been officially confirmed pic.twitter.com/lskSNtfiU9
— Jon Machota (@jonmachota) May 10, 2025
Jones isn’t looking to work on Pickens’ contract as of now, nor is the WR pushing for it in his contract year. Nevertheless, the Cowboys made a big move by acquiring the WR and a 2027 sixth-round pick from Pittsburgh in exchange for a 2026 third-round pick and a 2027 fifth-rounder. So, now with Pickens lining up next to CeeDee Lamb, there’s real buzz in Dallas.
Jerry Jones’ team’s offense already averaged over 227 passing yards last season, and adding a big-play threat like George Pickens could turn it up even more. The big question is: can he and Dak Prescott click once the QB is fully healthy? Nevertheless, on paper, this trio feels like trouble for defenses. But did you know Jones was ready to pick someone else instead of Pickens?
Jerry Jones was eyeing Ravens WR before signing Pickens
The Dallas Cowboys didn’t just have their eyes on George Pickens. They actually made a call about Ravens WR Rashod Bateman first. So, what went wrong? Well, as per reports, that convo with the Ravens didn’t go very far at all. Baltimore shut down any hopes with the full force of a Derrick Henry shoulder barge. So Dallas locked in Pickens, giving up a 2026 third and a 2027 fifth to get him.
Sure, Bateman has fewer miles and more time left on his deal, but George Pickens brings flash and fire. He’s already racked up nearly 3,000 yards and 12 scores in just three seasons. Now, with him lining up next to CeeDee Lamb, it finally feels like Dak’s got a real duo to work with again. And let’s not forget that it’s the first time since 2021 that Lamb has that kind of help. So, indeed, Jerry Jones’ Dallas is betting big on George Pickens, and honestly, it feels exciting!
Don’t believe us? Just visit your friendly neighborhood jersey manufacturing unit.
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